I ran a GoFundMe campaign to fund my 7000 mile move across the world to Chengdu, China.
The campaign ran for 5 weeks. I created the strategy, launch timeline, and designed the col- lateral for social media graphics on Facebook, Instagram, and Twitter. I wrote campaign updates regularly, and I also designed ful llment brand collateral, from branded return addresses and letter templates.
The campaign was ‘trending’ on GoFundMe, with a total of 1486 visits and 250 Facebook shares.
While the online campaign reached $3,470 out of the lofty $5000 goal, I raised up to $4,500 dollars from both online and offline efforts in promoting and selling my YAYCAKE art.
Visit my GoFundMe page at gofundme.com/gobacktochina